The importance of a powerful value proposition is widely misunderstood. It may be just a few words (usually 10 words or less) but it's important.
22 May 2019
Advertising mediums include more digital channels than ever before. Faster reach capabilities, lower advertising costs & branding opportunities make digital marketing...
18 Oct 2018
It’s easy for people to create a new anonymous account and leave a negative review. The worst part is that it doesn’t matter if they are a customer or not.
08 Oct 2018
How to Nail Brand Consistency Across the Board When it comes to building your brand and gaining customer loyalty, brand consistency is key. It provides a way for the public to recognize and bond with your identity. And brand consistency…
13 Nov 2017