OCEANONE Marketing Tools · Free for B2B

Four Precision Tools for Marketing Directors Who Expect More

No signup to see results. No engagement bait. Built by senior strategists at OCEANONE Design — 20+ years of B2B brand and campaign experience compressed into something useful.

See the tools ↓ Who built these
5 minutes to first insight No signup for previews Made for B2B manufacturers
1 Tool one

The Landing Page CRO Analyzer

Find out where your landing page is leaking conversions — in under 60 seconds.

Paste any URL. We grade it on the eight dimensions a senior CRO consultant would actually audit: clarity, hierarchy, headline strength, CTA effectiveness, social proof, trust, friction, and persuasion. No vibes — real scoring, real fixes.

  • Overall CRO score (0–100) with severity-ranked top issues
  • Headline and CTA rewrite suggestions, ready to use
  • Quick-wins checklist sorted by effort
  • Works on any public landing page or pasted content
Analyze a page → ~60 sec to score
76
Strong
Healthy fundamentals
Clarity, hierarchy strong. Weak CTA contrast.
Primary CTA disappears against the hero background. Switch to a solid filled button using brand color.
2 Tool two

The Design Thinking Workshop

Go from "we need a campaign" to a tested concept and a mockup — in one sitting.

A guided five-phase sprint — Empathize, Define, Ideate, Prototype, Test — facilitated by AI. It builds an empathy map, reframes your goal into a sharp problem, generates ideas, renders a low-fidelity mockup of the one you pick, and hands you a validation plan. The whole workshop exports as a PDF.

  • Empathy map and customer journey from what you already know
  • Ten campaign ideas against a sharpened problem statement
  • A rendered low-fidelity mockup of your chosen concept
  • The full workshop exportable as a polished PDF
Start the workshop → ~15 min end to end
5-phase workshop
✓ Complete
Empathize Define Ideate Prototype Test
Key insight

They're not buying flooring — they're buying protection from being blamed for a failure.

Chosen concept → prototype
The TCO Calculator
3 Tool three

The Campaign Brief Generator

Plan a complete B2B campaign in 60 seconds — not 60 hours.

Six fields in. A senior-strategist-grade brief out: positioning, three messaging pillars, channel mix with budget allocation, phased content calendar, creative direction, measurement plan, and risks with mitigations. Trained on the OCEANONE playbook for North American manufacturers.

  • Three KPIs with specific targets and rationale
  • Audience profile with pains, jobs-to-be-done, and watering holes
  • Channel-by-channel budget allocation with tactics
  • Full brief exportable as Markdown for Notion, Word, or your CRM
Generate a brief → ~60 sec to plan
Floor of the Future
Demand gen · 12 weeks · $75K
$1.8M
Pipeline
60
SQLs
$1.2K
Cost / SQL
Paid search
30%
Content/SEO
24%
Trade show
22%
Email
14%
Outreach
10%
4 Tool four

The LinkedIn Post Auditor

For B2B leaders who'd rather earn respect than engagement.

Most LinkedIn tools chase the algorithm. This one doesn't. It scores drafts on hook, specificity, authority, and POV — and actively penalizes engagement bait. "Agree? 👇", emoji bullet lists, fake humility, forced "What do you think?" closes — all flagged with better replacements.

  • Authority score across 8 dimensions (hook and specificity weighted)
  • Engagement-bait flags with senior-buyer-friendly replacements
  • Three alternative hooks you can swap in
  • Three full rewrites at increasing intensity — light polish, medium rewrite, full restructure
Audit a draft → ~45 sec to audit
82
Strong post — but the close pulls it down
"What do you think?" is engagement bait. Cut it.
Hook
88
Specificity
78
Authority
88
Bait penalty
62
CTA quality
58
Why we built these

Marketing tools written by people who've actually shipped marketing.

OCEANONE Design has worked with marketing directors at Hunter Douglas, Levolor, Quadient, Dinoflex, and TNT Foods for 20+ years. We've seen which decisions tend to compound, and which ones quietly burn budget.

These tools encode the questions our senior strategists ask when they look at a page, a campaign, or a draft post. They're not generic AI wrappers — they're trained against the OCEANONE playbook, with strong opinions about what works for B2B manufacturers and what's a waste of attention.

Free, no signup for the preview. If you find them useful, send them to a colleague.

20+
Years building brands for B2B leaders
100+
Mid-market and enterprise clients served
12yr
Avg client tenure at OCEANONE
0
Emoji bullets used in any of these tools
Need more than a tool?

The complimentary design pilot.

If one of these tools surfaced a problem worth fixing, let us fix one of them — free. We'll redesign one section of a page, one campaign asset, or a social graphic, with no obligation. It's how we start most client relationships.

Book a complimentary design pilot →